Soft Science is dedicated to the creation of attractive, fast-loading, automated web site designs that are both intuitive and easy to use. As more businesses utilize the Internet to grow their customer base and become more efficient, many find that offering web services to customers and staff increases customer loyalty and provides greater job satisfaction. American Web Services can provide your company with the tools it needs to successfully expand online services while reducing administration costs.

This is the core of our buiness. We use custom design and intuitive information architecture to create systems that maximize the effectiveness of your Internet presence. The subtle balance of form and function is achieved by combining talented graphic designers with experienced Internet developers.

Custom Business Web Site Design

Sucessfull business web sites are a product of a proven strategic design process.  Our experienced web design team works closely with you to:

• Clearly understand and identify the strategic goals and brand positioning of your website        
• Create a comprehensive website wireframe to better understand your goals        
• Take into account ease of use and search engine performance        
• Develop a web design that immediately communicates your most important products and/or services with a focus on calls to action
• With unique website design and navigation your custom-designed site is developed totally from the ground up, just for you.  Custom Web design is for clients who need a strong branding presence or who have unique site organizational needs. Our graphic artists often create multiple mock-ups before settling on the best, most effective Web design. 
  

Custom Business Web Site Data Applications

A web site is is great tool to promote your business. The next step is to use your  web site and the Internet to perform an advanced function that can increase  service to your customers or reduce costs of existing procedures and practices.  Soft Science produces affordable, easy to upgrade, portable web database  applications that can achieve these goals. Tell us your need and we'll come up  with the solution. We our committed to coming up with the lowest possible cost  for each project quote.

We are a Microsoft based company offering the following technologies:

HTML | FLASH | Javascript / JAVA | ASP / ASP.NET | MSSQL

| Internet Technology Integration |

Customizing and integrating a variety of Internet systems is critical to increased efficiency and production. An experienced team brings the benefits of the Internet to your business processes. Soft Science has deployed time-tested solutions to technology problems and has the expertise to develop unique solutions applicable to your business.

High Capacity, High Speed Web Hosting

To ensure the level of reliability and functionality you require, high-level support and maintenance of your Internet and Intranet systems is a priority. There is no substitute for direct experience in both highly transactional systems and high-volume web hosting systems that handle millions of hits per hour.

It takes a special team to host complex, integrated Internet and Intranet systems. Our team has experience managing some of the busiest sites on the Internet. This experience translates to increased reliability and security for even the simplest of web sites. Successfully running a production server on the Internet requires a extensive knowledge of operating systems, application management, and network security. In order to keep a server safe, new security updates may have to be applied daily. There are the additional considerations of data backup and monitoring performance. American Web Services can assist you with the setup and management of your own Internet servers.

Search Engine Optimization and Internet Marketing

Help new customers find your business on the Internet. American Web Services has the ability to drive targeted users to your web site from major search engines and other online directories. Use the web to select, track and manage online marketing campaigns.

Many companies seek to maximize their exposure on the Internet through the use of paid advertising and search engine optimization. While you can optimize a web site for results after the fact, we have found it more effective to design and program a web site for search engine optimization from the start.

As more Internet users have access to broadband, the demand for compelling, rich content has increased. Motion and interactivity can sell your products and services more effectively. Soft Science has a team of multimedia professionals that give you the edge.

To maximize the benefits of your web site, it should be kept timely and accurate. Many clients use our automated systems to manage their web sites. Other clients send changes to our staff via phone, fax, or e-mail. American Web Services makes it easy for you to keep your web site relevant and current.